Search Engine Optimization Course with Certification

Search engines drive branding and marketing success for businesses and are crucial to a brand’s success. Use Search Engine Optimization (SEO) systematically to improve your website’s overall metrics through enhanced visibility, ranking, and relevance using the latest SEO tools and practices. Get more and better traffic to your page through SEO.
This SEO training helps you improve online rankings using search to enhance your website presence through search engines like Google, Bing, and Yahoo among others.

Who Should Attend This Training?

• Marketing Professionals
• Business Owners
• Professionals looking to add SEO skills
• Digital Marketers
• Content Professionals
• Advertising Professionals

What You Will Learn

• SEO Trends
  Track the latest trends in search engine optimization and use them to boost your site’s ranking
• Keyword Research
  Find the most appropriate keywords for your site and leverage this list to achieve better search rankings
• Site Audit
  Learn to perform SEO audit of your site. Address issues that will boost your site performance on search
• Site Optimization
  Explore how to fine tune your website to make it relevant to both search engines and your audience
• Link Building
  Understand how to use link building as a potent tool to improve your site’s search engine performance
• SEO Tools
  Discover how to get better results on search engines with the latest SEO tools and techniques

The SEO course will familiarize you with core SEO concepts that you will be able to apply in any professional setting to drive great website metrics. Among them, you will learn: 

• SEO trends and expertise
• Keyword research
• Site audit
• Site optimization
• Link building
• SEO tools

We provide the course in English.

Prerequisites

• A fair understanding of popular search engines
• Practical knowledge of the MS Office suite
• Knowledge of Online Marketing and Internet Marketing concepts