A tanfolyamról
Social Media is transforming the way we live, communicate, share, react and do business. Social media is not only dynamic; it is also highly stimulating, vibrant, mobile and an all-encompassing area of digital communication.KnowledgeHut’s Social Media Training will assist you to know and recognize the enormous potential of social media and its impact.
You will learn how social media works, why it is so successful and what you can do to leverage it. The training will feature live demos on building and sharing online images, audio and video besides helping you to comprehend the power of Facebook, Instagram, YouTube, SlideShare, and Pinterest.
Who Should Attend the Course
- Public Relations/ Brand Professionals
- Social Media Marketing Managers
- Social Media Consultants
- Social Media Strategist / Specialists
- Blogger/ Social Media Copywriter
- Public Affairs Officers
What You Will Learn
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Social Media Techniques
Explore the techniques involved with brand building, public relations, and marketing communications -
Engage Audience
Learn to build a community engagement plan, execute, and evaluate an effective social media campaign -
Multi-Platform
Learn how to use a range of social media platforms like Twitter, Facebook, LinkedIn and more -
Finding The Right Mix
Compare the advantages and the disadvantages of each social media platform to find what suits you -
Video Content
Leverage video content on platforms like YouTube to get greater quality of customer engagement -
Best Practices
Understand Social Media etiquette and best practices that are guaranteed to give you superior results
The Social Media course will familiarize you with concepts like:
- Social Media and its power
- Brand building, public relations, and marketing communications
- Building a community engagement plan
- To use social media platforms like Twitter, Facebook, LinkedIn and others
- Advantages and disadvantages of each social media platform
- Using YouTube to reach out to customers
- Social Media etiquette and best practices
We provide the course in English.
Tematika
Curriculum
1.Social Media Part 1
- Importance of social media in today’s world
- Forming a Social Media Strategy
- Effective Campaigns & Viral Marketing
- Blogging for Business
- Discovering & Communicating with Influencers
2.Social Media Part 2
- How YouTube Advertising Works
- Rising surge in Social Networking & Facebook
- Facebook Advertising
- Micro-blogging & Twitter
- Twitter Campaigning
3.Social Media Part 3
- Online Image Management
- Social Media Metrics
- Social Media Analytics
- Marketing Through LinkedIn
- Pinterest & Image Promotion
Kinek ajánljuk
Előfeltételek
Prerequisites
- Practical knowledge of the MS Office suite
- Knowledge of Online Marketing and Internet Marketing concepts